Impact of Information Technology on Consumer Protection in the Digital Era

Mamta Saraswat

doi:10.55544/ijrah.2.1.42

Authors

Mamta Saraswat Department of F.R.M., Institute of Home Science, Khandari, Agra, INDIA.

DOI:

https://doi.org/10.55544/ijrah.2.1.42

Keywords:

Online, working, non-working, shopping

Abstract

Online shopping is one form of non-store patronage medium and the reason customers are moving towards online shopping is that they experience a lot of conveniences. For many housewives planning time, transportation time, and transportation expenses. The present study was conducted for a comparative study of online shopping among the working and non-working women in the urban area of the Agra district. The data were analyzed by using a t-test. Samples of 50 women (25 workings + 25 non-working) were taken from Agra, City. In this study statistically, significant differences regarding online shopping for whom and cost of online shopping were observed (p<0.05) between working and non-working women. Although no significant difference in buying practices of type clothes, beneficial, to facing problems between working and non-working women at 5% level of significance.

Downloads

Download data is not yet available.

Metrics

Metrics Loading ...

References

V.K. Kamboj, A. Bhardwaj, H.S. Bhullar, K. Arora, K. Kaur, Mathematical model of reliability assessment for generation system, Power Engineering and Optimization Conference (PEDCO) Melaka Malaysia, 2012 IEEE.

S. Bac and T. Les, Gender differences in consumers perception of online consumer reviews. Electronic Commerce Research 11(2), 2011, 201-214.

E. Garbarino and M. Strahilevitz, Gender difference in the perceived risk of buying online and the effects of receiving a site recommendation, Journal of Business Research 57(7), 2004, 768-775.

R. Nirmala and I.J. Dewi, The effects of shopping orientations, consumer innovativeness, purchase experience, and gender on intention to shop for fashion products online Gadjah Mada International Journal of Business 13(1), 2011, 65-83.

T. Stafford, A. Turan and M. Raisinghani, International and cross-cultural influences on online shopping behaviour. Journal of Global Information Technology Management, 7(2), 2004, 70-87.

M.E. Lockheed, Women, girls, and computers. A first lock at the evidence "Sex Roles" 13(3-4), 1985, 115-122.

A Alberto, and E. La Ferrara, Who trust others? Journal of public economics 85(2), 2002, 207-234.